Get More Hotel Bookings Doing This...

I just got back from New York, having attended the NY Times Travel Show and I just have to say wow! I learned a lot, met a ton of industry leaders and peers, and heard a lot about what hotels and destinations are doing to increase their bookings.

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In addition to everything you and your staff are already doing, I would imagine social media, influencers, and millennials have been a topic of conversation lately, am I right? According to a recent study done by MMGY Global, 31% of millennials pick their travel destination based on social media content alone! That number will continue to increase. So, in your marketing strategy, and especially your social media strategy, make sure you’re utilizing images & videos that will not only show off your property but showcase the activities your guests can partake in during their trip. This will allow them to imagine themselves in the destination and of course, encourage more bookings.

Nina GraceComment